My Posts
“Everything you can imagine is real.” — Pablo Picasso
Personality, Self-Concept and Lifestyle: Implications in Marketing
Personality, Self-Concept and Lifestyle are critical factors that drive consumer behavior. These closely related concepts vary across consumers. Understanding how they influence consumer behavior helps us as marketers to understand[…]
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3 Key Considerations for Consumer Comprehension
Introduction Buddha once said, “We are shaped by our thoughts; we become what we think.” Although it’s highly unlikely that he was framing his quote within the context of the[…]
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9 Tips for Success at Mimic Social
Welcome to Mimic Social – an eye-opening social media marketing simulation! Brought to you by those crafty digital educators at Stukent. It’s sort of like that workout you’ve been putting[…]
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EmAdamsDM@gmail.com